Ask Indiana, a generative‑AI assistant that replaces the homepage keyword search. Instead of hunting through links, residents start with a conversation: the bot clarifies intent, summarizes authoritative content, and routes people directly to the right page or transaction. It turns guidance into the product and makes existing content easier to use.
455,410
Total Questions Asked
17,786
Average Unique Citations Per Month
77%
Decrease Total Contact*
*Decrease in total contact is calculated by comparing total traditional searches before Ask Indiana's production launch on April 22, 2025 with total traditional searches AND total Ask Indiana questions asked after the production launch.