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Strategic Plan

Who are We?

The mission of the Indiana Destination Development Corporation (IDDC) is to promote, brand, and tell Indiana's authentic story to attract and retain talent, students, business, and visitors. This quasi-government agency was established in July 2020 and replaced the Indiana Office of Tourism Development.

House Enrolled Act 1115 established the Indiana Destination Development Corporation (IDDC) to position Indiana as the best place to live, work, play, study and stay. IDDC operates as a public-private agency and is governed by a seven-member board. Members include Governor Eric Holcomb who has appointed the Lt. Governor as his designee, the president of the IEDC or designee, and five governor-appointed members from the private sector. Elaine Bedel serves as Secretary & CEO.

Read the IDDC Strategic Plan