2020 Know the Facts Campaign
We are excited to share that our stigma reduction campaign is relaunching!
With the rise in methamphetamine and other substance use disorders, we felt it was imperative that the “Know the O Facts” campaign evolve to reflect the many faces and facets of the drug epidemic and how it is significantly impacting our state and affecting Hoosiers. The campaign will now be known as “Know the Facts.”
For 2020, we are highlighting more real Hoosier stories – stories from heartbreak to hope. TV and radio spots will begin to appear across the state soon, along with outdoor and online advertising. The three main messages remain:
- Opioid and other substance use disorders are diseases
- There is treatment available
- Recovery is possible