Pinterest and Instagram are two heavily visually-focused social networks and while they have both been around for more than two years, many organizations are just now exploring how to use Pinterest and Instagram for their organizations. I talked about how visually-focused social networks like Pinterest and Instagram are getting bigger and more important every day. [...]
Posts from the ‘Tourism’ Category
The Indiana Office of Tourism Development recently hosted the 2012 New Media Workshop with a session called Making Sense of Web Analytics. Jeremy Williams presented an overview of web analytics in general (specifically focusing on Google Analytics). With the help of our friends at 12 Stars Media, we filmed the presentation and have embedded the [...]
If you’re like most companies, you have a website. You probably also don’t have a mobile website. While this may not have been a big problem even last year, it’s quickly becoming extremely important to have a functional mobile version of your website ready for your customers. Here are the top five reasons why: 1. More [...]
2011 New Media Workshop – Video
On December 1, our office hosted our second annual New Media Workshop. This year’s workshop focused solely on the power of incorporating video into your marketing efforts. Our three presenters (find their presentations below) go through the whys and hows of video and even provide a case study (The Children’s Museum of Indianapolis). For more [...]
**UPDATE – Gowalla has been purchased by Facebook and the service will shut down at the end of January, 2012** Gowalla is a location-based app that, until last week, shared a lot of similarities with Foursquare – the leading location-based app today. First launched about two and a half years ago, Gowalla has steadily grown [...]






