At the most recent breakfast hosted by Indy Social Media, Douglas Karr of DK New Media talked about Analytics and Measurement of the Social Web (check out a UStream of Doug’s presentation here). It was a great presentation and the thing that stuck out to me the most was when Doug mentioned how inaccurate analytics [...]
Posts from the ‘How To’ Category
2010 New Media Workshop: Recap
We had a great turnout at our 2010 New Media Workshop in mid-November. Our office has hosted similar events in the past, but this was the first event that was 100% focused on mobile, social and other forms of digital new media. November’s sessions all featured local experts in blogging, mobile technology and social media. [...]
I wrote a post about Google Alerts a couple years ago and how important it is to keep up with what’s being said about your organization online. Well, things were a bit simpler back in early ’08, before Twitter’s growth exploded and back when Facebook had around 75 million members (there are now more than [...]
A colleague at a local Convention & Visitor Bureau (CVB) recently mentioned that their office wanted to include a blog in their social media strategy, and she wanted my thoughts about which blogging platform they should use. Here is a brief rundown of some of the most popular blogging platforms, as well as a few [...]
How To: Get Started on Foursquare
We’ve written about Foursquare, the most popular location-based social media game, a couple of times before, but we wanted to write about how to actually get started with Foursquare. How to create your account, how to connect your mobile phone and how to get started checking in. What is Foursquare? First of all, a brief [...]






