Posts from the ‘Marketing’ Category

Sep 28 11

New Niche App for Sharing Love of Food: Foodspotting (#Tourism)

by Jeremy Williams

Apps like Yelp and Foursquare let you take pictures and leave reviews at restaurants, but unlike those and other apps, Foodspotting is completely devoted to food and pictures of food. Like many other apps, you can hook Foodspotting up with your Facebook and Twitter accounts and start following friends through there, but where Foodspotting really [...]

Sep 19 11

2011 Tourism Summit Featuring Dr. Suzanne Cook

by Jeremy Williams

Last week, the Indiana Office of Tourism Development hosted Dr. Suzanne Cook at The Toby Theater at the Indianapolis Museum of Art for the 2011 Indiana Tourism Summit. After 30 years of service at the U.S. Tourism Association, Dr. Cook now a senior advisor to the association. As a well respected voice in the tourism [...]

Jul 15 11

Google+ – Is the Third Time the Charm?

by Jeremy Williams

Rumors have been swirling for more than a year about Google’s new social network to rival Facebook or Twitter. No, it wasn’t Orkut (the social network Google bought that is still surprisingly popular in Brazil, Google Wave or even Google Buzz. A couple weeks ago, Google finally unveiled Google+ (or Google Plus – there doesn’t [...]

Jun 29 11

Subscribers, Fans and Followers: Mobile Dependence Day

by Jeremy Williams

I just got an email today that ExactTarget just released another report in their fantastic Subscribers, Fans and Followers research series. Their ninth report is entitled Mobile Dependence Day and goes into depth about our collective dependence on our smartphones and other mobile devices. (You can see my previous reviews of the SFF research series [...]

Apr 28 11

Google Analytics Primer: Which Metrics are Important?

by Jeremy Williams

Google Analytics is a powerful tool for measuring traffic to and within your website, but it can also appear overwhelming at first glance. There’s such a wealth of information available through Google Analytics but unless you know what you’re looking for and how to access that data, you won’t get much out of implementing an [...]