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[DCS] COLTS, Pat McAfee, Cargo Services team up to provide books for foster youth
Start Date: 11/10/2011
End Date: 11/10/2011
Entry Description

McAfee to Hand Out Backpacks through Colts “Books for Youth” Initiative
WHAT:   On Wednesday, November 9, 2011, the Indianapolis Colts are joining with Cargo Services to give 40 pre-selected Indiana foster youth a very special experience. Colts Punter Pat McAfee will help distribute backpacks filled with 25 books to each child as a part of the “Books for Youth” program, which was started by the Colts and the Indiana Department of Child Services (DCS) in 2006. Since 2009, Cargo Services has served as the title sponsor of the program.
After the youngsters receive their backpack from McAfee, they will have the opportunity to meet Colts Cheerleaders, and enjoy snacks, compliments of Cargo Services. Toward the end of the evening, the Colts mascot, Blue, is also going to provide a special performance of his P.R.I.D.E program for the children and their families. This interactive and educational program is typically only done in elementary schools during the season.
The 40 foster youth and their families are scheduled to arrive at Cargo Services’ headquarters, located at 7640 Miles Drive in Indianapolis, Ind. at 6:00 p.m.
While Wednesday’s event is not open to the public, the Colts, DCS and Cargo Services are providing individuals with a unique way to support “Books for Youth.” Through the “Buy One, Donate One” initiative, fans can visit any Colts Pro Shop location and purchase a special edition backpack featuring Blue. For each backpack that’s purchased the Colts will donate one filled with books to an Indiana foster child.
WHEN:             Wednesday, November 9, 2011
                        6:00-7:30 p.m.*
                        *Pat McAfee will be available from 6-6:30 p.m.
WHERE:           Cargo Services
                        7640 Miles Drive
                        Indianapolis, IN 46231
WHO:               Colts P Pat McAfee, Colts Cheerleaders, Blue
VISUALS:         Pat McAfee handing out backpacks to foster youth
                        Colts mascot, Blue, performing his P.R.I.D.E. program for foster youth and families
About Books for Youth
Through the Books for Youth initiative, the Colts, DCS and Cargo Services are working to provide every foster child in the State of Indiana with a backpack filled with 25 age-appropriate books. Since 2006, they have collected more than 500,000 books across the state and distributed more than 5,000 backpacks filled with 25 age-appropriate books. The goal of the program is to provide each of the 10,000 Indiana foster children with a “Books for Youth” backpack. For more information,
About Blue’s P.R.I.D.E. Program
This 45-minute program is based on the following acronym: Physical fitness,Respect for yourself and others, Intelligent decisions, Diet, Education
Blue and his emcee, Janelle, lead the audience through each letter with bright visuals, magic tricks, and audience participation.  Students receive a clear message with a hefty dose of humor! Blue will take his P.R.I.D.E. message to 75 elementary schools this season.  The program, in its fourth year, is presented by hhgregg and is free to schools.
About Cargo Services
Cargo Services Inc. is one of the only independently owned and operated freight forwarders in Indiana. The company’s global logistics team is considered one of the best in the business by its customers and professional partners throughout the state, the Midwest and the world.  Company owners, managers and employees have more than 500 years of combined international transportation experience in all facets of freight-forwarding and customs brokerage services. The team uses its talents, knowledge and expertise to partner with clients representing manufacturing, pharmaceuticals, life sciences, plastics, animal feed, food, publishing and other business sectors to seamlessly move air, ocean and ground cargo. The team creates long-term customer relationships of trust through the company’s “3-C culture”: customer focused, creative solutions and community driven. For more information visit
Director of Community Relations
Indiana Farm Bureau Football Center
7001 W. 56th St. | Indianapolis, IN 46254
P: 317-808-5144 | F: 317-297-2161 |
Stacy Lozer
Contract Consultant
Indiana Department of Child Services
(317) 439-1889

Books For Youth...
Putting 25 Age Appropriate Books into the Hands of Foster Children.

For more information:

   Ann Houseworth, Communications Director

   Rich Allen, Assistant Communications Director

Location Information:
Marion County
Contact Information:
Name: Ann Houseworth, Communications Director
Phone: 317.234.3924
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Entry Type:
Press Release
Entry Category:
  • Kids and Families
  • Category:
  • Family & Health
  • Agency Name
    Child Services, Indiana Department of

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